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SME AI Office vs Salesforce Starter

Salesforce Starter Suite is the small-business edition of Salesforce's sales, service and marketing CRM; SME AI Office is a Singapore back office with a free CRM beside invoices and accounting.

Prices checked 30 September 2026

The short answer

Choose Salesforce Starter if you want sales, service and email marketing tools on the Salesforce platform, with room to grow into its larger editions and AppExchange. It suits a business planning to scale a sales and service team on one well-known CRM.

Choose SME AI Office if you want a simple lead board beside your invoices, bookings and accounting. Salesforce Starter Suite for three users is US$900 a year. SME AI Office is free with no per-user fee, with a small 0.5% fee only on card and automatic PayNow payments.

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Side by side

SME AI Office and Salesforce Starter compared for a Singapore business, 30 September 2026
SME AI OfficeSalesforce Starter
Price Free. A small 0.5% platform fee, only on card and automatic PayNow paymentsYour own PayNow QR and cash: no fee Starter Suite US$25 a user a monthBilled monthly or yearly. Their page says transaction fees apply
Free plan Yes, for good. Unlimited contacts, lead board, follow-ups and CSV import Free Suite: up to 2 users, no expiry if you log in every 60 daysStarter: 30-day free trial
Users Free is the owner only. Pro 365 adds team logins with no per-user fee Priced per user, no user maximum on Starter
Email marketing Not built in. No email marketing or sales sequences Starter: email campaigns and nurture, plus sales flows and lead routing
Service desk Not built in. Customer notes and a note they can read on their record Case management, knowledge base and email templates
Customers filed for you Customers filed for you from bookings, shop orders and invoices; suppliers from scanned receipts Leads, contacts and accounts in one CRM
What else is in it Accounting, invoicing, POS, bookings and online shop; payroll, CPF and GST on Pro 365 Sales, service, marketing and commerce tools, with a Slack workspace
Currency Singapore dollars US dollars on the Asia Pacific pricing page; no SGD shown

Which one fits

SME AI Office fits when

  • You want a lead board and follow-ups beside your invoices and bookings
  • You want accounting, invoicing with PayNow and payroll in the same place
  • You want one yearly price for the whole team, not per user

Salesforce Starter fits when

  • You want email campaigns, case management and sales tools in one CRM
  • You expect to grow into Salesforce's larger editions and AppExchange apps
  • Your customers or partners already work in Salesforce

Free. A small 0.5% platform fee, only on card and automatic PayNow payments.

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Questions

Is SME AI Office cheaper than Salesforce Starter in Singapore?

Yes, beyond two users. Salesforce Free Suite covers 2 users, and Starter Suite is US$25 a user a month, or US$300 a user a year. SME AI Office's CRM is free with unlimited contacts and no per-user fee. A small 0.5% fee applies only to card and automatic PayNow payments; your own PayNow QR and cash cost nothing.

Does Salesforce have a free CRM?

Yes. Salesforce Free Suite is free for up to 2 users with no expiry, as long as you log in at least once every 60 days. SME AI Office's CRM is also free, with unlimited contacts, for the owner; team logins come with Pro 365.

What is a simpler alternative to Salesforce for a Singapore small business?

SME AI Office has a free CRM for Singapore small businesses: stages you name on a drag-and-drop board, follow-up dates, birthdays, a log of calls and WhatsApp chats, and unlimited contacts. Customers who book, order or get an invoice are filed for you.

Can I move from Salesforce to SME AI Office?

Yes. Export your contacts from Salesforce as a spreadsheet, then import the CSV into SME AI Office's contact list, where possible duplicates are flagged for you. WhatsApp us on +65 9613 7676 and we help you move it over.

Does SME AI Office do email marketing like Salesforce Starter?

No. SME AI Office has no email marketing or sales sequences. Salesforce Starter Suite includes email campaigns and nurture journeys, with marketing email sends as an add-on. If campaigns are how you win customers, Salesforce fits better.

Salesforce Starter facts are from salesforce.com/ap/small-business/pricing, salesforce.com/ap/free-crm, salesforce.com/ap/small-business/starter, checked on 30 September 2026. Prices are as shown there. Salesforce Starter is a trademark of Salesforce, Inc.. SME AI Office is not connected with Salesforce Starter.

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